One Roofing Platform That Runs Every Part of Your Roofing Business
RooferBase is an all-in-one roofing business software platform built to manage marketing, sales, production, operations, payroll, field teams, reporting, and storm restoration workflows from one connected system.
- Roofing CRM, proposals, and estimating
- Door-to-door canvassing and lead management
- Roofing project and production management
- Payroll, HR, and compliance tracking
- HailTrace storm lead integration
- Real-time roofing reporting and analytics
1,000+ Roofing Professionals Using RooferBase
Built for roofing sales teams, production managers, office staff, field crews, and growing roofing companies.
7 Integrated Roofing Solutions in One Platform
Connect marketing, sales, operations, production, payroll, reporting, and field workflows without switching systems.
Zero Patchwork of Separate Roofing Tools
Reduce disconnected software, manual spreadsheets, and repetitive admin work across your roofing business.
Real-Time Roofing Data Across Every Department
Keep sales, production, payroll, scheduling, and reporting connected from one centralized system.
Find the Roofing Solution That Fits Your Biggest Bottleneck
Each RooferBase solution is built around a specific roofing business challenge, from lead generation and sales tracking to production coordination, payroll, and reporting.
Not enough leads coming in?
Your roofing marketing, canvassing, or referral efforts are inconsistent, or you cannot clearly track which lead sources are generating booked jobs.
Roofing Sales team underperforming?
Low close rates, inconsistent follow-ups, limited pipeline visibility, or disconnected proposals are slowing down your roofing sales process.
Roofing Jobs running over budget?
Estimating is inconsistent, job costs are difficult to track, and profitability visibility is limited after roofing projects are completed.
Roofing Production and scheduling chaos?
Crews are missing timelines, project handoffs break down, roofing installs get delayed, and production visibility is limited across active jobs.
Payroll and HR taking too long?
Manual time tracking, onboarding paperwork, OSHA compliance, and payroll processing are consuming too much admin time.
Flying Blind on Roofing Performance Metrics?
No clear visibility into roofing profitability, sales performance, crew productivity, marketing ROI, or operational bottlenecks.
Everything Included - No Patchwork of Roofing Tools Required
Every RooferBase solution works inside the same platform, so roofing data flows seamlessly from marketing and sales to production, payroll, and reporting.
Marketing
Roofing Lead Generation & Canvassing
Generate more roofing leads with D2D canvassing software, automated follow-ups, and marketing ROI tracking that shows you exactly what's working.
- Door-to-door canvassing tools
- Automated lead follow-up campaigns
- Cost-per-lead tracking by channel
Sales
Roofing CRM, Pipeline & Proposals
Close more roofing contracts with a CRM built for field sales teams, track your pipeline, build professional proposals, and monitor rep performance in real time.
- Roofing CRM with full pipeline visibility
- Auto-filled proposals and e-signatures
- Sales leaderboards and rep tracking
Operations
Roofing Estimating, scheduling & job costing
- Build roofing estimates faster, track production costs against estimates, and keep roofing jobs organized from scheduling through completion.
- Margin-driven roofing estimating
- Material takeoff list builder
- Job cost vs. estimate tracking
Production
Roofing Project management & crew coordination
Keep roofing crews coordinated, jobs on track, and project milestones visible, from signed contract through to completion.
- Visual job boards and task assignments
- Milestone and timeline tracking
- Crew scheduling and dispatch tools
HR & Admin
Roofing Payroll, compliance & onboarding
Automate payroll, track crew hours with GPS, manage OSHA compliance, and store all employee records in one place, built for roofing teams.
- GPS time tracking and payroll automation
- OSHA compliance and certification alerts
- Digital employee records and onboarding
HailTrace Integration
Roofing Storm lead tracking & canvassing
Get meteorologist-verified hail and wind maps inside Rooferbase, overlay storm damage on your lead list, and deploy canvassers within hours of a storm event.
- Real-time storm maps inside Rooferbase
- Storm footprint overlaid on your leads
- Mobile-ready for field reps
Reporting & Analytics
Roofing Profitability, sales & performance data
Track roofing profitability, crew productivity, marketing ROI, sales performance, and operational metrics from one connected dashboard.
- Job cost vs. actual profit tracking
- Sales and lead conversion analytics
- QuickBooks and Xero sync
- Custom dashboards and one-click reports
Your Competitors Are Already Automating. Are You?
Every week spent on manual payroll, disconnected tools, scattered leads, and missed follow-ups creates operational drag and lost revenue. RooferBase helps roofing contractors run sales, production, crews, payroll, and reporting from one connected platform.
FAQs
Do I need to use every RooferBase solution?
No. Roofing contractors can start with the workflows that solve their biggest bottleneck — whether that’s sales, operations, production, payroll, or reporting — and expand over time using the same connected platform.
Does RooferBase work for both residential and commercial roofing companies?
Yes. RooferBase supports both residential and commercial roofing workflows, including canvassing, storm restoration, project management, crew coordination, scheduling, production tracking, and operational reporting.
How long does it take to get started?
Most roofing teams can get set up within a few days. RooferBase onboarding includes workflow setup, team configuration, and migration support for existing roofing business data.
Does RooferBase replace QuickBooks or DocuSign?
No. RooferBase integrates with QuickBooks, Xero, and DocuSign rather than replacing them. The platform focuses on managing roofing-specific workflows while keeping accounting and e-signature systems connected.
Can RooferBase connect sales, production, and payroll workflows together?
Yes. RooferBase is designed as a connected roofing operations platform where lead management, scheduling, production, payroll, reporting, and customer workflows stay synchronized across departments.